[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook Marketplace celebrates 2nd birthday

Having launched in 2016, Facebook is celebrating another year of Marketplace and highlighting the different ways the feature has grown.

Buy and sell

Facebook is taking a moment to share updates and insights on what’s helped build Marketplace communities, as well what to expect from new AI features.

The AI component is what has the company most excited, making the shopping experience more specialised for buyers while connecting with new sellers.

The experience is also making it easier to improve the quality of photos posted, translate listings, and conduct Messenger conversations more accurately.

A buddy when selling

Facebook is also introducing AI powered price range suggestions and auto-categorisation, which will be a big help when wheeling and dealing.

While new camera features will recommend products based on photos you’ve taken. Finally, Facebook is highlighting their new detection system, for removing items in violation of policies through image, content, and context analysing.

 

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