[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook moves to improve Customer Service

Facebook is taking steps to improve shipping times, combat misrepresented products, eliminate common frustrations, and allow customers to review businesses for a better shopping experience.

The customer is always right

To find the new tools, navigate to the Ads Activity tab on your home page. You'll then be prompted to fill out a questionnaire, which Facebook will use to collect shopping data.

Feedback is shared directly with businesses that receive a high volume of negative reviews.

The power is yours!

Facebook will provide guidance to these businesses around improving customer satisfaction and exceeding customer expectations.

The new push for better business has already yielded tips to keep in mind before shopping online, and should give shoppers a bit more insight into their own habits.

You can never be too diligent when it comes to your brand's image. Facebook would know a little bit about that.

What do you think about the new advertiser’s program? Give us your opinion in the comment section below.

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Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST
  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.
Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST
  • Technical Labs explore the technological process and workflows related to key digital marketing activities.
SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST
  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation
Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST
  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

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