[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Instagram Stories brings Polls to the People

Instagram is adding interactive polling stickers to Stories, which can be overlaid on images with customisable options.

A voice for (your) people

The process is simple, users need only drag and drop their chosen new polling sticker onto the desired image within the story.

Once the sticker is placed the user will be prompted with an option to choose questions and choices accordingly.

Next, friends viewing the story will be able to cast their vote, then see the polling results.

The numbers are in

The poster of the poll will be able to check their own results by opening the viewer list of the corresponding image or video. This shows who voted for what and the current tally.

In addition to the new polling scheme, Instagram is also releasing a colour sampling tool enabling posters to clone any colour within a photo and apply it to brushes and text.

iOS users will also receive an alignment tool which will ensure applied stickers and text are properly centred.

Are you ready to start adding polls to your Instagram feed? Does this represent a new opportunity to data mining? What do you think? Give us your thoughts in our comments.

Learn with SMK through April

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

April's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment