[SMK] Social Media Knowledge


Instagram Stories brings Polls to the People

Instagram is adding interactive polling stickers to Stories, which can be overlaid on images with customisable options.

A voice for (your) people

The process is simple, users need only drag and drop their chosen new polling sticker onto the desired image within the story.

Once the sticker is placed the user will be prompted with an option to choose questions and choices accordingly.

Next, friends viewing the story will be able to cast their vote, then see the polling results.

The numbers are in

The poster of the poll will be able to check their own results by opening the viewer list of the corresponding image or video. This shows who voted for what and the current tally.

In addition to the new polling scheme, Instagram is also releasing a colour sampling tool enabling posters to clone any colour within a photo and apply it to brushes and text.

iOS users will also receive an alignment tool which will ensure applied stickers and text are properly centred.

Are you ready to start adding polls to your Instagram feed? Does this represent a new opportunity to data mining? What do you think? Give us your thoughts in our comments.

Learn with SMK through March

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March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST
  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.
Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST
  • Technical Labs explore the technological process and workflows related to key digital marketing activities.
SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST
  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation
Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST
  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

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