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DIGITAL MARKETING NEWS

Subscription Groups announced at Facebook

February 11, 2022

Facebook is piloting a new subscriptions feature for small numbered groups, and continues to provide support for admins and foster community leadership.

Power to the people

Many admins create additional subscribers-only groups that rest alongside their existing group, needing additional tools to track and collect payment info.

Now, admins can provide these experiences with built-in tools, allowing users to sign-up and manage their own subscriptions through Facebook, via Android and iOS apps.

Building up support

Facebook’s new approach to foster creative content is helping communities generate income, while engaging more followers.

As subscription groups continue to improve this experience, Facebook will pivot accordingly to provide stronger spaces for communal support. Because they’re all about community, right?

What do you think about the latest push for Subscription Groups? Do you think this will be a significant boost for Groups? Give us your thoughts in the comment section below.

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SMK Editor

SMK Editor

March SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

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  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

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Google Analytics Masterclass on Thursdays from 10 am – 12 pm AEDT

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  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module 3: Analytics Campaign Tracking and Report Analysis
  • Module 4: GA4 Round-up, Conversion Attribution & Visualisation

Influencer Marketing Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: 2023 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce 

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