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DIGITAL MARKETING NEWS

YouTube gets encryption boost for brands and Bieber fans

You can now post view your favourite videos on YouTube, safe in the knowledge that they're encrypted.

Mostly.

Private viewing

YouTube announced the update to its security settings in a blog post. Essentially, YouTube now has Google's HTTPS transparency report. 

What this means in English is that 97% of YouTube traffic is now encrypted.

And load times haven't been affected. In fact, some videos may loader even faster.

Delays expected

Google explained the reason encryption had taken so long was primarily due to the huge amount of traffic YouTube processes.

And the reason it's not at 100% capacity is due to some devices being unable to support the HTTPS format.

Once these devices are eventually phased out, all videos on the platform will be encrypted.

In the meantime, brands and users are now that bit more secure from hacker attacks.

To find out more visit youtube-eng.blogspot.com.au.
 

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