[SMK] Social Media Knowledge


Yup, you can now order food on Facebook

It was only a matter of time, really.

Yes, you can now order food on Facebook. So there's no longer any reason to leave the house now, is there?

Feed my Facebook

Select Facebookers are seeing a cute Hamburger icon on desktop and mobile. It's called "Order Food".

Clicking the icon lets you place food orders for delivery or pickup via Delivery.com or Slice. Supported restaurants include photos, ratings, cuisine type, and price range.

The whole process takes place on Facebook, rather than redirecting you to a third-party site or app.

Eat It

The trial comes as Facebook swims into new water, in a bid to keep users encased in the warm embrace of its eco-system.

To name just a few, Facebook has recently dipped its toes in job listings, travel guides, and local fundraising. 

"Order Food' seems aimed at Uber Eats, which is currently a lot slicker and supports many more restaurants. But if it takes off, expect bigger meal deals in your News Feed. And you can bet Uber's watching with interest.

Would you order food from Facey? Let us know your favourite food apps in the Comments.

Learn with SMK through November

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Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Content Marketing Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: Content Marketing Strategy & Evaluation
  • Module 2: Social Media Organic & Paid Content Best Practices
  • Module 3: Optimising Content for Google Search Success
  • Module 4: Content Marketing Planning, Systems & Processes

Conversion Rate Optimisation (CRO) Masterclass on Fridays from 11 am – 1 pm AEST

  • Module 1: Conversion Rate Optimisation (CRO) Testing & UX Best Practices
  • Module 2: Tracking Conversions With Google Analytics, Meta Pixel & More
  • Module 3: Conversion Rate Optimisation Testing, Experimentation & Data Analysis
  • Module 4: Owned, Earned & Paid Media Conversion Rate Optimisation Strategies

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