Meta Business Manager and Business Suite Overview
- Facebook Business Manager Overview and Account Set-up
- Business Manager’s Business Settings
- The Facebook Pixel – Best Practices & Common Issues
- The Facebook Pixel – Manual Installation
- The Facebook Pixel – Google Tag Manager Installation
- Facebook Conversion & Event Tracking Overview
- How To Set Up and Track Events Using the Facebook Pixel
- Next Steps After Installing The Pixel & Event Set-up – includes Apples Privacy Updates
- Facebook Retargeting, Conversion Campaigns & Conversion Tracking
- Facebook Account Quality & Brand Safety Tools in Business Manager
- Facebook Collab Centre, Events Manager, Media Library & Shop Locations
- Facebook’s Advertising Tools – Audiences
- Facebook’s Advertising Tools – Creative Hub
- Facebook Ads Manager – Overview
- Facebook Ads Manager – Creating a Campaign For Facebook / Instagram
- Facebook Ads Manager – Ad Objectives Options
- Facebook Ads Manager – Ad Sets Options
- Facebook Ads Manager – Ad Level
- Facebook Ads Manager – A/B Testing and Bulk Features
- Facebook Ads Manager – Budgeting and Campaign Budget Optimisation (CBO)
- Facebook Ads Manager – Reporting & Ad Data
- Facebook Ads Reporting & Audience Insights
- Facebook Creative Reporting & Experiments
- Facebook Reporting & Analysis Tools
- Facebook Page Posts & Catalogue Manager
- Understanding Facebook Business Suite
- Understanding Meta Business Suite
- Facebook Creator Studio
Course Content
Facebook Business Manager and Business Suite Overview