Radian6 emphasises the importance of listening
Set up a listening post before diving into social media, says Radian6 ....
05/09/2011
From Digital Manager to Fashion Designer
01/09/2011 SMK Editor
There’s no place like in-store for this ex-corporate marketing manager turned fashion designer ....
Research reveals 49% of Australians own a smartphone
31/08/2011 SMK Editor
Last week Australia became the world’s first smartphone nation, when statistics released by market research firm Kantar revealed that over 49% of Australians own a smartphone, the highest percentage of any nation. ....
No deal for Facebook deals in Australia
30/08/2011 SMK Editor
After months of testing and speculation of an imminent Australian release, Facebook has announced that it will no longer be launching Facebook Deals, its nascent daily deals project. The social networking giant, who has been trialling Deals as a competitor to sites such as G ....
Pollenizer brings Australian start ups to life
29/08/2011 SMK Editor
“I’d say 90% of the time we find that the assumptions we make are not correct. We’re happy with that because, it means we change it, we flip it so that it is right.,” says Bronwen Clune, Customer Development Manager at Pollenizer. ....
McDonald’s Australia hits 100,000+
25/08/2011 SMK Editor
McDonald’s approach to social media is slow and steady ....
Is location the new 'check in'?
23/08/2011 SMK Editor
Facebook Places is no longer. Does location offer more opportunities? ....
Mob-Labs augmented reality
22/08/2011 SMK Editor
Mob-Labs create some amazing digital experiences. But they say the best is yet to come. ....
Opinion: Facebook deals
19/08/2011 SMK Editor
SMK Program Director, James Fitzgerald explores the potential pitfalls of Facebook Deals. ....
Australian event registration solution, Eventarc
17/08/2011 SMK Editor
Eventarc is an Australia-based event registration solution ....
Volley Australia on Facebook and Twitter
15/08/2011 SMK Editor
Volley Australia engages with loyal fans on Facebook and Twitter. ....
Interstate guests urged to Play Melbourne
09/08/2011 SMK Editor
With an investment of $14million over three years, Tourism Victoria’s Play Melbourne campaign is serious business. ....