[SMK] Social Media Knowledge


Facebook fill in the blank: “I usually sleep with…”

Facebook's “Did You Know?” section, asking users to share innocuous personal facts, recently deleted the prompt “I usually sleep with…” from its questionnaire.

How does one answer?

Continuing its quest to create a more intimate user experience, Facebook had been offering certain members an eye-catching, and oddly inquisitive pop-up.

The vague wording with accompanying ellipsis has spurred many users and critics to wonder if Facebook is inquiring as to what accoutrements people sleep with. or whom people sleep with.

Couched in the context

Facebook’s “Did you know?” section is populated with personal details rather than simple factoids, such as “The time I went through a tough time was…” and “if I could change one thing about my significant other it would be…”

The pop-up has been removed, but the question remains if Facebook was overstepping or fulfilling its promise on a more intimate atmosphere.

Perhaps Facebook needs a new plan of attack – and a cold shower.

How would you interpret Facebook’s sleep related inquiry? Give us your thoughts in our comment section below.

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Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

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Content Marketing Masterclass on Thursdays from 10 am – 12 pm AEST

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  • Module 2: Social Media Organic & Paid Content Best Practices
  • Module 3: Optimising Content for Google Search Success
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Conversion Rate Optimisation (CRO) Masterclass on Fridays from 11 am – 1 pm AEST

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