No longer are Facebook Stories relegated to approved friends and family, now you can publicly share your Stories through public followers.
We’ve never met, but this is my Story
The Public setting found in your dashboard now offers the ability to enable another audience of followers to view your content.
Allowing for the Public sharing of Stories, Facebook has broadened the reach of their average user and created potential to foster internet celebrity similar to those of Instagram and Snapchat.
Found within the “More” section and opening “Edit Story Settings,” simply switch “Friends” to “Public.”
Stories captured within the previous 24 hours can be made visible to followers both private and public.
Gradual adoption in swing
Facebook and Instagram Stories currently share roughly 500 million daily users, significantly larger than Snapchat's 166 million daily users.
Snapchat and WhatsApp also offer public permissions or full contact list distribution. With all four major social producers offering the same public reach options, a new flavour of content creation via video or photo could be on the horizon.
What do you think? Would this benefit your business or personal brand? Tell us in our comment section.