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Get more views with Videogram

While YouTube is the king of online video content, it’s far from the only player in the market.

Helping get more views for your videos is Videogram.

Watch this space

Videogram (formerly Cinemacraft) is a company that gives brands and broadcasters a range of tools to boost their online video engagement.

For example, when posting a video on Facebook or Twitter, Videogram creates an eight-second preview GIF, replacing the standard static thumbnail.

These GIFs are actually adaptive and change based on audience interaction. This can lead to increased “stickiness” and shelf-life for the video.

Bells and whistles

Videogram features a bespoke video player that lets users discover clips based on categories, channels and random searches.

Videogram has also released an updated, integrated search feature that lets users search for videos across multiple channels including YouTube, Vimeo, Facebook and Twitter.

For marketers and content creators looking to get more traction from their next mini masterpiece, Videogram might be the answer.

If you’re a video creator or publisher, would you use Videogram? Let us know in the comments.
 

Learn with SMK through March

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

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SMK Editor

March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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