[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

SMK’s app of the week: Skype Qik

Are you a fan of Skype but looking to add a bit of personality to your video calls?

Skype Qik might be what you're looking for.

Jazz hands

Skype Qik is an official Skype app that lets you jazz up mobile video calls with text, music and photos.

Qik lets you record videos directly on your phone, then add extra content from your camera roll or the net.

Lights, camera, action

You can also create groups from the contacts on your phone and send messages privately, similar to Snapchat.

Once shared, videos can be commented on or edited with video reactions from viewers. 

Safety features

As a safety net, any video message you've sent can be deleted from your phone, which will in turn delete the message from the phone of every recipient.

All message are deleted automatically after two weeks.

While it might not change the way you do business, Qik is a pretty fun way to keep in touch with your contacts.

To find out more visit skype.com/en/qik.
 

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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