Brands embrace the online influencers
Some of the world’s biggest brands are using online influencers and social platforms in innovative ways to engage with global audiences. ....
11/09/2012
Instagram and Twitter threaten Facebook on mobile
09/09/2012 SMK Editor
A new report shows Facebook is struggling to maintain dominance in the booming mobile app market. ....
Coca Cola becomes the first brand to hit 50million likes
09/09/2012 SMK Editor
The soft drink giant is the first retail brand to secure more than 50million "likes" on Facebook. ....
Facebook cracks down on fake "Likes"
09/09/2012 SMK Editor
Facebook is weeding out fake "Likes" caused by spammers, malware and black marketeers. ....
Twitter announces tweaks for promoted tweets
07/09/2012 SMK Editor
Twitter rolls out follower reporting and self-service Promoted Tweet features for brands. ....
Microsoft vs. Google
07/09/2012 SMK Editor
Microsoft launches Bing it On, a blind test letting users decide if Bing bests Google. ....
Adobe Social counts the cost
06/09/2012 SMK Editor
The newly released Adobe Social allows businesses to track online media promotions for return on investment. ....
Number Crunch: Australia's favourite brands on Facebook
06/09/2012 SMK Editor
The latest social media statistics reveal the most popular and engaged Australian brands on Facebook. ....
LinkedIn introduces notifications
06/09/2012 SMK Editor
LinkedIn has added notifications to its recently redesigned website, aiming to capture more of the growing social market. ....
Darren Rowse's blogging tips for brands
04/09/2012 SMK Editor
Darren Rowse from ProBlogger shares his thoughts on how Australian businesses should be engaging their users. ....
New tools for brands on Google+
04/09/2012 SMK Editor
Google announces a suite of new social networking tools for brands on Google+. ....
Fighting Fake Followers
04/09/2012 SMK Editor
A new tool allows users to analyse their Twitter followers for fake and inactive accounts. ....