[SMK] Social Media Knowledge

Digital Marketing News

AnalogFolk help Casella crowd-source the perfect lager

Winemakers Casella use mobile and social media to help craft Arvo, Australia’s ‘perfect lager’. ....

08/07/2012

Google+ introduces Google Events

06/07/2012 SMK Editor

To celebrate its first birthday Google+ ramps up its social collateral. ....

C’mon Aussie Social Media, C'mon

05/07/2012 SMK Editor

Martyn Thomas from FRANk Media looks at what the latest Nielsen report says for Australian brands using social. ....

Mobile image sharing service Instagram moves closer to the desktop with a host of new interactive features. ....

Facebook‘s Open Graph

02/07/2012 SMK Editor

Facebook’s latest roll-out could make targeting consumers more effective. ....

How to measure your Klout

02/07/2012 SMK Editor

We look at how social rating system Klout is helping brands and individuals connect. ....

Digital agency VML’s ColorBurst Lip Butter Bump app for Revlon is all about driving real-world physical interaction with the global makeup giant. ....

Digital agency BMF and The Smith Family unveil their first interactive ad in Sydney’s Pitt Street Mall. ....

The social network faces backlash after changing members’ email addresses. ....

LinkedIn gets video calling

26/06/2012 SMK Editor

The Hookflash app brings video calling to LinkedIn on the iPad, turning the tablet into a business phone. ....

Echoer brings places to life

26/06/2012 SMK Editor

Location-based app Echoer makes waves in the mobile social networking scene. ....

Facebook’s Sponsored Posts for Mobile are proving to be more successful than their desktop rival. ....