Nuffnang Fashionopolis blogger's conference

17/05/2012 SMK Editor

Nuffnang held its inaugural Fashionopolis fashion blogger’s conference in Melbourne on Saturday, 12 May 2012. The event brought together over 100 fashion bloggers from all over Australia, a record first. ....

YGAP go social to beg for change

17/05/2012 SMK Editor

For their latest fundraising campaign, not-for-profit YGAP uses social media to encourage Aussies to gather and donate five-cent coins. ....

Facebook Trials Highlighted Posts

17/05/2012 SMK Editor

Can you pay to be popular? Facebook trials new feature that lets users pay for exposure. ....

Bings gets prettier, smarter and more social

15/05/2012 SMK Editor

Microsoft overhauls its struggling search engine in a bid to unseat Google. ....

Now anyone can hangout

15/05/2012 SMK Editor

Google rolls out Hangouts on Air for all users, allowing anyone to make free video conference calls on Google+. ....

Canadian Club Hunts for Beer Fairies on Facebook

13/05/2012 SMK Editor

Canadian Club Australia takes their ‘Over beer?’ motif to silly new heights with ‘Beer Fairies’, a campaign using Facebook to gather recruits for a war against loathsome, beer-swilling oafs. ....

Google starts listening to social

11/05/2012 SMK Editor

The search giant adds social reports to Google Analytics. ....

Social Media Necessities

10/05/2012 SMK Editor

Martyn Thomas from Frank Media shares his best practice for brands getting social. ....

Huon Bush Retreats makes a powerful offer

09/05/2012 SMK Editor

Billed by Facebook as “a great way to drive new people to your business and engage customers”, a trial of the new Offers feature by Huon Bush Retreats has proved just how powerful the tool can be. ....

Etsy weddings

08/05/2012 SMK Editor

Crafty brides and grooms have often turned to Etsy for hand-made finishing touches to their wedding outfits, gifts and décor. Now they can park their registry at Etsy too. ....

Kleenex Cottonelle takes to Pinterest for an Aussie first

07/05/2012 SMK Editor

Touted as an Australian first, Kleenex Cottonelle Australia's Pin to Make a Difference campaign harnesses Pinterest’s unique female appeal to get mums sharing eco-friendly tips. ....