[SMK] Social Media Knowledge

Digital Marketing News

And now for the tweather

While the nation took the day off Twitter was abuzz with politics, personal quirks and McDonald's this week. ....

27/01/2012

What started out as an invitation to feature a new café in return for a cup of coffee has degenerated into a PR crisis. ....

Sony has produced a series of interactive 3D chalk drawings to promote the release of ‘Underworld Awakenings’. ....

Australian brands and retailers are embracing our national holiday to promote product and offer generous discounts ....

Twitter’s recent acquisition of news-curation platform Summify signals its intention to offer users more relevant tweets ....

Matthew Mahon from Royce talks to SMK about how social media can help brands defuse potential online crisis ....

Number Crunch: Google+ growth

23/01/2012 SMK Editor

Google+'s user and engagement figures continue to rise: the latest stats ....

Micro-blogging platform and social networking website, Tumblr continues to grow at a phenomenal rate ....

Woolworths dabbles in daily deals

23/01/2012 SMK Editor

The retailing giant is throwing its hat into the crowded online deals market with Door Buster ....

Facebook Announces Apps for Timeline

22/01/2012 SMK Editor

Facebook has unveiled the first range of Open Graph Applications custom designed to live in the Timeline. ....

And now for the tweather

20/01/2012 SMK Editor

SOPA, Shane Warne, Mark Wahlberg and tennis were all trending this week on Twitter. ....

Hot tech trends at CES

20/01/2012 SMK Editor

Ultrabooks, Smart TVs and tablets stole the show at the Consumer Electronics Show in Las Vegas, hinting at what’s ahead this year in tech. ....