[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Google Duo launches for Face to Face video

Google+ might be dying a slow, inglorious death, but that doesn't mean Google hasn't stopped trying to catch the cool kids' eyeballs.

The latest move on millennials is Google Duo, a video calling app.

Duo purpose?

Duo is designed to help you make video calls, just using your friend's phone number.

Google is billing the app as a simple, straightforward video calling app that works across Android and iOS. 

Duo also features a Knock Knock feature, which lets you view footage of an incoming caller before deciding to accept the call.

Don't worry, all calls are end-to-end encrypted.

All alone?

The paired down offering of Duo is striking, considering what competitors Facebook Messenger and Skype are offering.

There's no group chat, text messaging, emoji, or integration with Google products such as Hangouts and Google's Android SMS app.

Straight talk

However, sometimes the simple things in digital life are best. Duo does not require a Google account to use, and is ready to use once downloaded.

If this is music to your ears, visit googleblog.blogspot.com.au to learn more.
 

Learn with SMK through December

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU