[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Imgur adds video and audio

Imgur has opened the gates to video and audio onto its viral platform.

Pasting the internet with memes since 2009, Imgur’s trademark GIFs have proven eminently shareable. But was this model destined for trampling in the online video stampede?

Video up via iOS

The update to version 7.0 of the Imgur iOS app adds the ability to upload videos, including sound. In the App Store, it's been renamed ‘Imgur – Meme Maker and Video’.

Release notes boast of the ability to ‘upload, trim and share awesome videos up to 30 seconds long’. It’s also now possible to put multiple videos in a single post, and even mix video with images and GIFs.

Seeing and hearing

Video upload is presently only possible through the iOS app. But, viewing (and listening to) new video posts is also possible on Android and desktop.

While users get the option to include or remove sound from their videos, they will be muted by default. This could be important for Imgur’s established fanbase, who’ve grown accustomed to silent browsing.

Folks who aren’t so old-school can explore the #unmuted tag on Imgur. It’s already populated with shared clips, complete with audio to complement the visual noise.

Is video/audio capability enough to get you to consider Imgur a part of your online promo program?

Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU