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Pinterest: 100 Trends for 2018

Just in case you're wondering what's in store this year, Pinterest has your back.

The platform full of pretty things has released its definitive list of 100 trends to look for in 2018. Are you on point?

Funky Food

Pinterest pulled data from its most popular global categories to come up with the list. 

Top of the charts: diet-friendly frying. Apparently it's a thing. Health junkies have developed a method of "air-frying", which replaces oil. Who knew?

Other food trends include souping, super coffee, and spices from North Africa.

Catwalk Craze

In the world of fashion, Pinterest reckons mixing brand iconography with high-end fashion is making a comeback.

If that's not your bag, larger-than-life earrings are en route, as well as berets, plastic leathers, and good old blue jeans.

For men, clean-cut beards, big jackets, and monochrome dressing is tres hip.

Child's Play

Parents in Pinterest, expect to see more toys from trees, modern-style nurseries, yarn, and a new wave of apps helping you track every moment of your tiny tot.

In the home, resort-chic is so hot right now, as well as metallics and terrazzo – the Italian flooring technique that was popular in the 1970s.

Proving everything old is new again.

To read the full list visit blog.pinterest.com.

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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