Twitter embraces 360 video

20/06/2016 SMK Editor

While 2016 initially looked like the year of emojis, it may well end up being the year 360-degree video took hold. After a bit of hesitation, Twitter is finally joining the party. Roll on Twitter now supports the newish format, across both d ....

Facebook Safety Check gets smarter

20/06/2016 SMK Editor

In a reminder that Facebook is useful for more than Likes and advertising revenue, the platform has just updated its Safety Check feature. Safety House During the Pa ....

MarTech Mashup: How to put your website through its paces

20/06/2016 SMK Editor

Want to know how mobile-friendly and fast your website is?  Google's now got a tool for that. Speed demon Google's new testing tool is easy to use - ....

Google updates app for speed and shortcuts

17/06/2016 SMK Editor

Google has just released an update for its iOS app geared for speedier load-times and quicker keyboard shortcuts. Less is more ....

Facebook cuts off message support for Mobile Web

17/06/2016 SMK Editor

If a carrot doesn't work, sometimes the stick suffices. That's the approach Facebook seems to be taking with its latest move: withdrawing messaging support from the mobile web to push users onto Messenger. Get the message? Facebook mobile ....

Social video continues to kick goals

16/06/2016 SMK Editor

The one big way to lock eyeballs on to ads is continuing to grow. US studies have found social video is on the minds of many marketers, with ad spend likely to grow over the next 12 months as consumers flock to an increasing number of online services. The ....

Why brands must include phone numbers in email

16/06/2016 SMK Editor

Should there be a phone number in emails? With the proliferation of smartphones in Australia, you'd be forgiven in thinking the humble phone call simply takes a back seat to "smarter" functions like web-browsing, instant messaging and social media. ....

Social Media Fail: Facebook Post

15/06/2016 SMK Editor

Facebook is ace for a great many things. But defamation is not one of them, as Norfolk Island resident Kim Edward recently discovered. Face Palm Longtime island resident Ms Edward was recently caught up in a discussion about main ....

Snapchat rumoured to start ranking content

15/06/2016 SMK Editor

Algorithm might not be the sexiest term in the English language, but they're so hot right now on social. First Instagram made waves when it announced it will begin ranking content, now it looks like Snapchat is following suit. It's a snap ....

Google's new Ads look like Pins

14/06/2016 SMK Editor

If it looks like a duck and quacks like a duck….it’s a Google Ad? An update from Google sees new ad units that look suspiciously like the pins used in Google Maps. Pin the tail on the product Google announced the lau ....

Product Hunt finally gets a Buy Button

13/06/2016 SMK Editor

Popular browsing site Product Hunt now gives shopper a way to nab that perfect item: a big shiny Buy Button. Buy In ....