[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

How to get more LinkedIn views

LinkedIn has just updated its analytics in a bid to help users generate more profile views and connections.

Watch and learn

Earlier this week LinkedIn announced it was revamping the “Who's Viewed Your Profile” section with a new visual layout and actionable insights.

“Wouldn’t it be great if someone could tell you that just by adding a photo to your profile or sharing a specific article with your LinkedIn network, your LinkedIn Profile would be 11x more likely to be viewed and potentially attract more professional opportunities your way?” wrote LinkedIn's Udi Milo.

Takeaways

The “Who's Viewed Your Profile” section has long been one of the most popular on LinkedIn, and now the platform is giving you more ways to get noticed.

Now LinkedIn will offer users a range of insights including real-time personalised tips to increase visibility, which LinkedIn says takes a lot of the guesswork out of building your personal brand.

Linking in

The update comes as LinkedIn continues to expand and monetise, but lags behind rival platforms terms of engagement.

By offering something the others do no (that is, the ability to see who's viewed your profile), LinkedIn may make up some of the lost ground to Facebook and Twitter.

To find out more visit blog.linkedin.com. 

If you enjoyed this article then subscribe FREE to the twice weekly SMK Digital Bulletin, click here now or visit www.smk.net.au/subscribe.

Also, click here download a FREE Social Media Policy Research Paper – worth $495. This FREE in-depth 17 page paper features insights from both communications and legal experts at the likes of: National Australia Bank (NAB), Edelman, Corrs Chambers Westgarth, Social@Ogilvy, SMK – Social Media Knowledge, The Victorian Electoral Commission. Or visit www.smk.net.au/downloads for details.

Learn with SMK through March

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU