[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Instagram Caves, lets you download your Content

Instagram is reportedly bowing to popular pressure, and will soon allow users to download their content directly.

Ask and Ye Shall Download

According to Tech Crunch, Instagram is working on a data portability tool that will let you download a complete inventory of your Instagram photos, messages, and videos. It remains unclear whether followers, lists, comments, Likes and Stories will be in the mix.
 
The feature has long been requested by users, while controlling your content has always been a dicey prospect on Instagram.
 
Unlike Facebook, which launched a download tool in 2010, you can’t save images or videos once they’re posted on Instagram.

Move it or lose it

However Instagram’s motives may be less than altruistic. The move brings Instagram into line with new European privacy laws. It might also help offset much of the bad PR Facebook is facing since the Cambridge Analytica scandal.
 
The flip side is that having all your data in one pack makes it easier for users to migrate to rival social networks.
 

Learn with SMK through December

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December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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