[SMK] Social Media Knowledge

Digital Marketing News

Facebook at Work opens up the bank

Here's something you don't see every day. A bank is encouraging its employees to use Facebook during business hours. Face the music However it's not all kitten photos and Liking your mates's pics from last weekend's party.  ....

06/11/2015

New stats have confirmed that in the last financial year the Australian online advertising market posted a record revenue of $5.3 billion. Cashed up The figures, courtesy of the IAB/PWC Online Advertising Expenditure Report, marks a growth of close to 20 ....

Master email etiquette with FoxType

04/11/2015 SMK Editor

Emailing and texting is a double-edged sword. On the one hand we’re able to stay connected almost all of the time. On the other, the rapid-fire nature of email and SMS means tone and meaning can easily be misconstrued. Keeping you on the straight and ....

YouTube’s Billion Club revealed

04/11/2015 SMK Editor

it wasn't so long ago when getting a billion views was kind of a big deal. But that was in the simpler days of 2012, when Psy became the first artist to clock into the billion club with the ubiquitous Gangnam Style. Fast forward to 2015 and 10 songs no ....

SMK's app of the week: Sounds

03/11/2015 SMK Editor

Today we're looking at an app that brings together two of our favourite things, music and Instagram. Sounds is all about bringing you the best of these two excellent worlds. Soun ....

Instagram launches Boomerang

03/11/2015 SMK Editor

Instagram has just launched Boomerang, a new app that lets you create short looping videos. Back and forth Instagram announced the news in a ....

Number Crunch: IBM

02/11/2015 SMK Editor

IBM is as synonymous with computing as micro-processors and Commodore 64s. A venerable behemoth in an age of sleek start-ups, today we're delving into the dizzying world of the International Business Machine. Machine men IBM actually predates ....

It’s a big digital world out there, growing and evolving at a fantastic pace. A new report has taken a global digital snapshot and come up with some surprising results. Read on the find out more. Digital Planet The ....

Facebook has revealed a massive increase to its search functionality – with all 2 trillion of its publicly listed posts are now searchable. Needle in a haystack Facebook announced the news in a ....

While there are plenty of guides on how to run a successful promotion online, what you really want to know is if your promotion is going to be legally compliant. I'm always being approached by my clients who are seeking advice on the basic guidelines for runni ....

Get Cash for content on Klink

28/10/2015 SMK Editor

While it's fine to rely on solid content and social strategy to boost your engagement, sometimes good old fashioned cash can be the easiest option. Running with this thinking is Klink, which is payi ....

They say imitation is the sincerest form of flattery. Taking this advice on board is PIF (Pay It Forward), a new app using a Tinder-like model to help professionals hook up for new networking opportunities. ....