AI & DIGITAL MARKETING NEWS
Foursquare now shows which ads push people into stores
Foursquare has just launched a new product that tells brands which ads have successfully lured customers into their bricks-and-motar store. Walk ins The tech comes courtesy of a new product called Attribution, which Foursquare unveiled in a ....
10/03/2016
Google Forms gets overhaul
09/03/2016 SMK Editor
Google Forms, Google’s solution for managing surveys, has just received a sleek update that includes a range of new templates intended to jazz up its questionnaires. Fo ....
Video blogging – does a commercial relationship need to be disclosed?
09/03/2016 SMK Editor
Video blogging (vlogging) – does a commercial relationship need to be disclosed? Yes! A commercial relationship between a vlogger and a business selling a product should be disclosed, to avoid misleading consumers. In Australia the ACCC ....
SMK's app of the week: Tint
08/03/2016 SMK Editor
Helping put the "social" back in social media is affable new app Tint. Social hubs Tint lets you curate the best content from the major platforms to create what it dubs &q ....
OKDOTHIS gives you inspiration for your digital snaps
08/03/2016 SMK Editor
Are you managing an active Instagram account and looking for some fresh ideas beyond selfies and puppies? OKDOTHIS for might have the answer, using data to provide image-fuelled ....
Number Crunch: Vine 2016
07/03/2016 SMK Editor
Vine might not be in the same league as Facebook or YouTube, but it could be argued that the looping video service has changed the way we watch videos online. Read on to find out what's in store for the plucky platform in 2016. Vine time ....
Periscope announces new features for brands
07/03/2016 SMK Editor
Periscope has just released some handy new features designed for brands and sun lovers. Fun in the sun Periscope for iOS now sports an updated stabilisation feature, meaning live streams now more professional. Broadcasters can now also add their local ti ....
Google Chrome gets real
07/03/2016 SMK Editor
Google Chrome for Android just got a lot more real - literally and figuratively. Let's get physical Google's Physical Web, the clever feature that lets smartphone ....
Facebook gets serious about Social VR
04/03/2016 SMK Editor
If we learned anything about Mark Zuckerberg during his two month paternity leave, it's that he really, really li ....
Top three video editing apps
03/03/2016 SMK Editor
With video an increasingly integral part of social content plans, trimming and preening your vision so it’s looking its very best has never been more vital. Happily, it’s also never been easier – as these three easy-to-use editing tools show. ....
Emojini helps you pick the perfect emoji
02/03/2016 SMK Editor
Love ‘em or loathe ‘em, emojis aren’t going away anytime soon. In fact, Facebook just rolled out global support for six new universal emojis. And if you’re not up to speed on your smiley and frowny faces, a new service called ....
Gmail just became more secure
02/03/2016 SMK Editor
You may not have known it, but Safer Internet Day has just been celebrated (or at least observed) around the globe. In a nod to the humble but i ....