Number Crunch: Snapchat 2016

29/02/2016 SMK Editor

Everyone’s favourite enfant terrible network Snapchat might be posed to grow up, or at least grow a lot richer, in 2016. Once known as the realm of self-destructing selfies and sometimes saucy content, Snapchat is amping up its bells and whistles fo ....

The top 25 skills on LinkedIn for 2016

29/02/2016 SMK Editor

Looking for a change this year? Why not check out the top 25 skills in 2016 on LinkedIn. Mad Skillz LinkedIn analysed the hirin ....

Instagram gets serious about security

26/02/2016 SMK Editor

Much like people, social media networks have to mature at some point.  Some do so gracefully, while others never really grow out of a certain phase. This week Instagram did a bit of growing up with the announcement of two-factor authentication. ....

Three ways to win at marketing on Pinterest

25/02/2016 SMK Editor

Looking for a fresh approach to your marketing mojo this year? Consider amping up your efforts on fan favourite Pinterest.  Pinterest is important because it boasts one of the most engaged and affluent userbase of any social platform.  Rea ....

Twitter tests trending tweets in timeline

24/02/2016 SMK Editor

Re-enforcing its place as the epicentre of all the breaking news that’s fit to click, Twitter is now experimenting with trending tweets in the timeline. #Trendy Users first started spotting highlighted tweets from accounts they wer ....

Facebook rolls out Video Ads update for Brands

24/02/2016 SMK Editor

Facebook has just rolled out a bunch of new Video Ads updates for brands and Page Admins. Click Play The updates, automated captions and increased reporting and buying options, were announced in a ....

Amazon expands its content-creation cred

23/02/2016 SMK Editor

It's been a long time since Amazon was a mere online bookshop. Over several years Amazon has spread its reach and ambitions into everything from e-readers (the hugely popular Kindle) to TV (the less popular Amazon Fire). And don't forget its ....

SMK’s app of the week: Cubes

23/02/2016 SMK Editor

While cloud storage has made life easier in many ways, those digital skies can get stormy from time to time. Helping make your cloud journey smooth sailing is a new app called Cubes. ....

Number Crunch: Tumblr 2016

22/02/2016 SMK Editor

Teen and young adult audiences tend to be the most lucrative segment for many brands. And while many of these millennials are on Facebook and Instagram, most rate Tumblr as their preferred social network. Read on to find out more about this plucky micro-bl ....

Facebook updates app to allow Live Video Streaming

22/02/2016 SMK Editor

Facebook has rolled out an update to its iOS app that lets Page Admins host live video broadcasts. Are we live? The feature works from the ....

Twitter's First Look lets marketers pay to top the timeline

19/02/2016 SMK Editor

Twitter has debuted a new feature that lets marketers pay to get to the top of your timeline. #TopofthePops Twitter announced the feature, dubbed First View, in a ....