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Digital Marketing News

Facebook shares findings on Multi-Screen Viewing

As users reach for their mobile during advertisements, advertisers are wising up and looking at new ways to capitalise. Don’t change that dial (or device) With the expensive nature of TV ads, marketers are getting restless over the ....

24/10/2018

Instagram is partnering with easyJet to get the best flight deals fast. Easy ridin’ A new search function within easyJet’s flagship app allows users to search locations with the use of Instagram pictures with a feature called ....

Facebook’s methods to learn your interests, even with new security restrictions, has some users wondering what the point of hiding personal information really is. I see you In the wake of millions of users restricting access to the ....

Facebook has commenced preparations to bring an interactive real-time map to help users coordinate events and meetups. Another crack at geotracking Facebook is tackling a total redesign of its Nearby Friends platform and replacing the li ....

Facebook's Selling Ads in Stories

23/10/2018 SMK Editor

Just like Snapchat and Instagram, Facebook is following the trend of monetising users’ most favoured feature. Ads with a story For the first time, marketing is making its way to Facebook Stories in anticipation of more ....

Twitter Gets Parental

23/10/2018 SMK Editor

Tired of bombastic tweets fluttering around their platform, Twitter is committed to shaming away the haters. Get out, bad bird! In an effort to promote a positive environment for tweeting culture, ....

Facebook Dances to a Different Tune

23/10/2018 SMK Editor

In an effort to fire up flagging enthusiasm among users, Facebook is giving us the gift of music. Out of tune? Three new ....

It was only a matter of time, really. Yes, Facebook's building its very own set of AR Glasses. Virtual News Feed The news broke at Tech Crunch's recen ....

While it might be the sensible (some may say slightly dull) cousin to cooler members of the social family, LinkedIn is quietly going about its business, kicking lots of goals.  Linking In - Big Time Microsoft has reported that in Q1 2019 LinkedIn ....

Report: What Gen Z Really Wants

23/10/2018 SMK Editor

A new report shines some light into the browsing and buying habits of Generation Z.  A - Z impact The Gen Z: Decoding the Digital Generation report by AdAdge and  ....

Instagram adds GIFs to DMs

22/10/2018 SMK Editor

Proving once more what’s good for the goose is good for the gander, Facebook is bringing a GIF keyboard to Instagram. There’s a meme for that Some users may remember when Facebook added GIFs to their interface a year or so ba ....

Facebook unveils Next Gen VR headset

22/10/2018 SMK Editor

Continuing its push into more intimate virtual spaces, Facebook is nearing their next run of hardware products. Behold, a new quest Yes, Facebook has announced the  ....