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Facebook at Work to launch this month

Good things comes to those who wait.

Now Christmas is coming early to many a marketer: Facebook at Work is finally set to launch.

Work date

Facebook at Work is the platform’s enterprise product, similar to Salesforce Chatter and Microsoft’s Yammer.

Subscribers can sign up for a “Work Feed”, which features posts from colleagues around work-related content and tasks. Presumably all images of kittens will be automatically filtered. 

Growing pains

Facebook at Work has been promised since 2014, with the Royal Bank of Scotland rolling out an extended trial of the service in early 2015.

It finally looks like the kinks have been ironed out, with a global launch expected this month. Pricing has yet to be finalised.

While the field is already crowded, user familiarity with Facebook could help prospective users sign on the digital dotted line.
 

Learn with SMK through November

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Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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