[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

SMK’s app of the week: Juice

Let's face it: discovering and sharing interesting content every day on Twitter can be a challenge, even for the best of us. 

The good news is help is at hand keeping creative in the form of Juice.

Juicy fruit

Juice is an iOS app that helps Twitter users share content their audience cares about.

The app does this by analysing your followers' interests, then digs up a bunch of content based around these parameters.

So if you're followed by a lot of tech heads, expect more gadget updates. While food lovers might see an increase in recipes.

Click and share

You then browse Juice's findings and can easily share them with you followers after a few clicks.

Juice also includes images with your tweets, ensuring they've got the best chance of standing out.

Spread the word

Once shared you can see how popular a post has been and how users have interacted with it.

For example, Juice lets you see what percentage of your followers shared a story, opted to read or later or skipped it altogether.

While the app's functionality is still fairly basic (there's no ability to schedule tweets), Juice is a fresh take on content curation. And a potentially massive time saver. 

To find out more visit juice.paper.

 

Learn with SMK through November

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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