[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

SMK’s app of the week: Mailtracker

Not quite sure if that super-important email got through to that super-important contact?

Never second guess yourself again with iOS app Mailtracker.

Stay on target

Mailtracker works on a simple premise: it allows you to know when people open your message.

To be fair Mailtracker is also a full service email client, but its real selling point is this pseudo-stalky feature.

Ear to the ground

It works like this. Once set up via email services including Gmail, Google Apps, Yahoo and Outlook, Mailtracker sends you an alert when your email has been opened. 

There's also additional, slightly controversial metrics available including the recipient's location, how long the email was opened, and their device it was accessed on.

Mailtracker does this by piggybacking on the iPhone's default mail app. 

Responsive

Once your secret missive arrives you can leap into action via a variety of options including “Reply” and “Callback”.

And if all those alerts get too noisy there's a mute option.

While Mailtracker won't be for everybody, we're betting there's more than enough curious folk willing to give it a whirl.

To find out more visit mailtrackerapp.com

If you enjoyed this article then subscribe FREE to the twice weekly SMK Digital Bulletin, click here now or visit www.smk.net.au/subscribe.

Also, click here download a FREE SMK Insghts Program. This FREE programs features 131 must-know social stats covering Facebook, Twitter, LinkedIn, YouTube and Instagram. Keep on top of the latest social facts and figures relating to usage rates, demographics, spending trends, content performance and best practice benchmarks. A MUST for every marketer!

Learn with SMK through November

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment