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Twitter’s Top Gun for marketers

Twitter has launched an online boot camp aimed at bringing marketers up-to-speed with the micro-blogging platform.

Top Guns

Twitter Flight School is designed to help marketers and agencies better understand how Twitter can benefit their business.

The online crash course covers everything from tactics to how to develop high-impact marketing campaigns.

Classes are delivered via short form modules and can be access on mobile. Content is tailored for a variety of different skills sets and experience levels.

Twitter road tested Flight School with agencies including Starcom MediaVest Group and Omnicom ahead of its wider roll out.

Social school

The update is one of many as Twitter looks to widen its appeal – and bottom line.

If Twitter Flight School can turn a new wave of marketers and agencies into become micro-blogging magicians, it’s already a Top Gun.

Register your interest for Twitter Flight School click here.

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November's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

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Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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