Learning takes time, especially when you have to wait.

For that reason Google has introduced a complete demo account to Google Analytics, allowing anyone to apply their knowledge on real numbers.

Data days

Google Merchandise Store, an online outlet that sells Google-branded clothes and paraphernalia, is the source for the demo account.

All the most important features are already available to use, including AdWords, Goals and Enhanced Ecommerce.

With months and months of data available, users can build reports and analyse whatever is important to their own business – traffic data, content information and even transactional info – well before they might have the numbers available from their own website.

Get smart

Google wants the demo account to be of use to everyone, and it is already being used in marketing courses as a learning tool.

To add the demo account to your Analytics account, visit the support page here.