[SMK] Social Media Knowledge


Facebook passes 1.15 billion users

Facebook has just released its Second Quarter 2013 Report and the news is very good for anyone with Facebook stock. The social network has shown growth across virtually every sector, especially in mobile and Asian markets. Here are some of the highlights.

1 billion and more

Facebook's monthly active users now top 1.15 billion, up from 1.11 billion at the end of Q1 2013. More than half of these (669 million) are daily active users, up from 665 million.

These users amassed 20 billion minutes of use per day, which averages out to 17.39 minutes per user per day and 8.3 hours per user every month.


Mobile continues to move the needle upwards. Facebook now has 819 million monthly active users compared to 751 million in the previous quarter. Mobile-only users now number 219 million, up from 189 million.

However this growth is largely powered by the burgeoning Asian market, where Facebook earns less revenue per user.

Cash cow

Facebook collected a tidy US$1.81 billion in revenue over the quarter, up 53 per cent. Mobile accounted for close to half (41 per cent) of total ad revenue.


Facebook grew from 139 million daily active users to 142 million in the US, a rise of 2.15 per cent. Over the pond in Europe growth was slower, with a rise of 1.11 per cent.

Almost everywhere else it was a different story – in Asia and the rest of the world Facebook's daily active users grew from 180 million to 195 million, a rise of 8.33 per cent.

Monthly active users increased from 327 million to 346 million, a boost of 5.81 per cent. 

To find out more visit investor.fb.com.

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