Facebook has just launched Rooms, a new standalone app designed to bring people of similar interests together.
Room with a view?
Rooms essentially allows users to create a digital space dedicated to whatever interests them. And invite others too.
The Rooms feed works in a similar fashion to Instagram, and can consist of photos, videos and text around the chosen topic.
This content can also be manipulated by creators. For example the text and emoji's on the Like button can be customised, messages can be “pinned”, and users can employ pseudonyms instead of their real name.
Roomy enough
Facebook says Rooms is designed to help users build their perfect place.
Some early Rooms cover areas as diverse as home-cooked meals and beat boxing videos to sneakers in unusual locations.
While Rooms might be a modern, jazzed up version of the original Facebook forums, it might also prove a hit with users looking to connect with like-minded folk, while not necessarily using their real identity.
It might also help Facebook nab the real time conversation market currently dominated by Twitter.
To find out more visit newsroom.fb.com.
If you enjoyed this article then subscribe FREE to the twice weekly SMK Digital Bulletin, click here now or visit www.smk.net.au/subscribe.
Also, click here download a FREE SMK Insghts Program. This FREE programs features 131 must-know social stats covering Facebook, Twitter, LinkedIn, YouTube and Instagram. Keep on top of the latest social facts and figures relating to usage rates, demographics, spending trends, content performance and best practice benchmarks. A MUST for every marketer!
RECOMMENDED FOR YOU
Meta Bets Big on Meta AI
Meta has recently amplified its role in the generative…
Meta has recently amplified its role in the generative…
LinkedIn Trials Premium Company Page Business Subscription
LinkedIn is looking to follow Meta’s lead as it…
LinkedIn is looking to follow Meta’s lead as it…
Google Introduces New Generative AI Video Tools
Google has recently enhanced its creative tools by integrating…
Google has recently enhanced its creative tools by integrating…