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DIGITAL MARKETING NEWS

Periscope streams now beam straight to your Twitter feed

Live streams from Periscope will be coming to a Twitter feed near you – really soon.

Smooth streaming

Until now, Periscope streams appeared as links in the Twitter feed. Over the next month these live streams will play automatically in the feed.

Clicking on a stream will open full-screen mode, where you can view interactions, hearts and comments from other users.

However you'll have to log in to the Periscope app to like or comment on a clip.

Live and loud

The move comes as Twitter looks to keep more content (and users) in their eco-system, rather than constantly clicking away. The update also paves the way for a maturing of the live-streaming space in 2016. 

While Periscope (and rival Meerkat) are less than a year old, Twitter's betting on live-streaming becoming more important for brands and news outlets over the next 12 months.

The update is now rolling out on Twitter's iOS app, with Android and web functionality on the way.
 

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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