[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

SMK’s app of the week: Everalbum

As you dust off from the holiday season, you've probably added a few hundred more snaps on your iPhone or iPad.

However gadgets are more susceptible than memories to breaking down. Helping preserve your happy moments is Everalbum.

We've got your back

Everalbum is an iOS app designed to make sure you never misplace a photo again. It does this by automatically backing up your photos to the cloud. Unlike many other back-up options, Everalbum has a social bent.

Everalbum backs-up your photos from your mobile device in addition to Facebook, Instagram, Dropbox and Google.

Say Cheese

Under the free plan, users can upload unlimited numbers of photos in high resolution, which should be ample for most needs.

However shutterbugs who like their photos in full resolution can cough up US$9.99 a month for Everalbum Plus, which also includes 4K videos, plus unlimited photo printing and shipping.

If you want to hold onto (or even print out) those memories check out everalbum.com.

Learn with SMK through April

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

April's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

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