[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Twitter fights back against Facebook, makes headlines easier to find

Twitter is reportedly testing a News Tab that makes it easier for users to browse news headlines.

Read all about it

The trial tab sits above the navigation bar in the Twitter app, and features a stream of headlines from Twitter-approved publishers. 

It's intended to help users keep across breaking news more rapidly, and appears to function like a souped-up version of the recently discontinued Discover tab.

Breaking news

Twitter is facing increased pressure from Facebook when it comes to live-events and breaking news, in addition to stalling new user growth.

While the News Tab is only available to select users in Japan, if it proves a hit expect to see more headlines being made (and retweeted) further afield.
 

Learn with SMK W/C 4th July 2022

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SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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