[SMK] Social Media Knowledge


Twitter moves to filter out abusers

In the most recent move to solve its ongoing abuse problem, Twitter is reportedly set to upgrade the mute function to give users more control over what they see.

Hide and don't seek

While users are currently able to block or mute others, neither feature can stop repeat offenders creating new accounts and hitting back at their victims.

Twitter's solution to this workaround is a keyword filter that would allow users to outright block unsavoury words or phrases.

A version of this feature has been available on TweetDeck and some third-party apps for some time, but none carry over to Twitter.com or the company's mobile apps.

Blink and you miss it

The obvious problem with a keyword filter is that it still forces users to deal with abusers themselves, and it will only be as thorough as they choose.

Although abusers will not know what keywords have been muted, they may be able to get around the filter with intentional spelling mistakes – if not new words.

Twitter has reportedly built the concept over the past year, and it remains to be seen when it could be announced.

Learn with SMK through March

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST
  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.
Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST
  • Technical Labs explore the technological process and workflows related to key digital marketing activities.
SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST
  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation
Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST
  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

Leave a Comment