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DIGITAL MARKETING NEWS

Twitter unveils Quality Filter

It's no secret that the Twitter timeline can be a busy place – something the platform is trying to address with a new 'Quality Filter' update.

Quality not quantity

Now select users are receiving the following notification when they log in to Twitter.

"Quality Filtering aims to remove all Tweets from your notifications timeline that contain threats, offensive or abusive language, duplicate content, or are sent from suspicious accounts."

Spam killer?

The feature makes sense for Twitter, which has recently experienced a number of serious incidents of online bullying and spam. A leaked internal memo from Twitter CEO Dick Costolo recently revealed how seriously Twitter is taking the problem.

In the weeks since the revelation Twitter has released a series of tools making it easier to report abusive or bullying behaviour on the micro-blogging platform.

At the time of writing the update was available to selected verified iOS users, with a wider roll out expected shortly.
 

Learn with SMK W/C 4th July 2022

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SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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