[SMK] Social Media Knowledge


Android clocks up 2 billion devices

It wasn’t so long ago that 1 billion seemed like kind of a big deal. That’s so 2015.

Android has steamrolled past the high-water and is now running on 2 billion devices.

Android Army

That’s right, there are now more than 2 billion monthly active Android devices scattered around the globe.

This is by far the biggest reach of any similar computing platform. Total iPhones sales are reportedly around 1 billion.

All aboard

Android spans a vast array of services and platforms, including watches, TVs, Chromebooks, Play, and cars.

The figures are head spinning. Users installed 82 billion apps and games from Play last year, Android TV sees 1 million new device activations every month, and Android Auto has experienced a 10X user growth in the past year.

The next billion

Google is already eyeing the next billion users, with upcoming products like Android O, which offers greater integration across your devices, and Android Go, to optimise the mobile experience on phones with less than 1G of memory.

Let us know your favourite Android apps in the Comments.

Learn with SMK through March

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST
  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.
Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST
  • Technical Labs explore the technological process and workflows related to key digital marketing activities.
SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST
  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation
Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST
  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

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