[SMK] AI & Digital Marketing Capability Transformation

AI & DIGITAL MARKETING NEWS

SMK's app of the week: Encode

As the days become shorter and the weather cools, you'll probably be spending more time indoors. Sure, you could spend it binge-watching House of Cards on Netflix. But when you're done with Frank Underwood, why not learn something new? Like coding. ....

17/05/2016

Edit on-the-go with Videorama

17/05/2016 SMK Editor

Video's one of the most shareable content on social, but anyone who's ever had to edit a mini masterpiece knows patching all that footage together can be technical and time-consuming. Something that new app  ....

Number Crunch: Periscope

16/05/2016 SMK Editor

Live streaming is so hot right now. While Facebook has been throwing its considerable weight into the game - Periscope was one of the first. Read on to find out more about the plucky live streaming video app. Friends in high places Periscope was ....

MarTech Monday: Boomerang for Gmail

16/05/2016 SMK Editor

Timing can be everything - unfortunately our lives seldom let us attend to everything at the perfect pace. That's where Boomerang for Gmail kicks in. Boomerang Boomer ....

They say imitation is the sincerest form of flattery. They also say Facebook's appetite to be all things to everyone is insatiable.  Now it looks like Facebook is working on its own Snapchat-style app. Oh, Snap According to ....

Enterprising Gmail app adds Exchange

13/05/2016 SMK Editor

Corporate email just became a little more familiar for most Android users as Google's Gmail app introduces support for Microsoft Exchange accounts. All-encompassing apps The feature was previously available in the Gmail app on Google's own Nexus ....

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Instagram Report Q1 2016

13/05/2016 SMK Editor

Online Circle Digital has just released the Instagram Report – Australia Q1 2016. Through the analysis of 21 different industries and over 550 Australian brand and social media influencer accounts, the report ranks the largest and most engage Instagram accou ....

Do you often send bulk emails, but want to add more of a personal touch before hitting BCC? A new tool helps you clone and tailor your Gmail messages. Double by numbers ....

Facebook Promotions – tips & traps

12/05/2016 SMK Editor

Facebook is awash with consumer promotions, but not all of what you see is allowed. What promotions can you run on Facebook? Entry mechanics The Promotions Guidelines and Platform Policies contain rules about entry mechanics. You can ask ....

Tumblr might be one of the most popular platforms for the lucrative teen and young adult sets, but that doesn't mean every marketer is au fait with the nuances of the network. Helping accelerate that learning curve is an update that suggests conversat ....

Twitter has unveiled its earnings results for the first quarter of 2016, and they tell a familiar story for the social network. The American company's revenue lifted 36% year-on-year to US$595 million, below expectations, while the average monthly active users ....

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Google Photos announces Emoji Search

10/05/2016 SMK Editor

It might be a bit early to call, but 2016 is already looking like the year of the emoji. Facebook recently released Reactions, letting users respond to posts with a variety of new emojis. Now Google Photos is getting in on the game, letting you search for photos v ....