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DIGITAL MARKETING NEWS

Dropbox to partner with Google G Suite

After going public, Dropbox has announced it will be bringing G Suite integration to bolster storage thanks to its new partnership with Google.

D'Box goes G

With over 50% of Dropbox users also having a G Suite account, the move to integrate Drive, Docs, Sheets, and Slides enables all of the above to be stored in Dropbox.

According to Quentin Clark, Dropbox SVP of Engineering, Product and Design, “Dropbox is increasingly building out its content collaboration functionality with the freedom to use whatever tools.”

Flexibility and ease of use is the primary goal of the new integration and Clark points out Dropbox has been building these partnerships with Autodesk, Adobe, and Microsoft for several years.

Partners in storage

Both companies sell online storage services and can draw from each other’s expertise to enable stronger user orientated content.

The end goal is to provide consistent cross-platform support, regardless of file types, to create more expedient professional tools, just as Diane Green of Google Cloud did with Box as third-party storage, back in 2016.

As demand grows, these kinds of partnerships may become more common place as streamlining workspaces and productivity remain ever relevant.

Are you surprised at the new partnership? Do you think it is timed well with Dropbox going public? Let us know in the comments below.

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