[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook funnels more funds into Groups

Facebook is committing tens of millions into expanding its Groups services, with more features to build communities.

Facebook getting’ communal

Facebook has introduced the Facebook Community Leadership Program to help educate users on the tools and platform as part of its community strategy.

Residency and fellowships are planned to be offered to help members fund and support their own communities and proposals can be submitted for grant opportunities.

Five leaders are expected to be chosen to receive a million dollar grant towards their chosen proposal, while 100 users will be eligible to apply for grants of up to $50,000 to bolster community initiatives.

Teaching the village

Three separate Community Leadership Circle events to place over 2017 in the US, with plans to bring their seminars to the rest of the world throughout 2018.

The Groups dashboard has also undergone analytics upgrades to help admins gain more insight into the metrics of their growing communities.

Facebook has also revealed they will be doubling the amount of engineers in its London headquarters to help detect and eliminate fake accounts, counter harassment and keep a fixed eye on community welfare.

Have you been following Facebook Groups? Would you be inclined to forge a community through the new platform? Let us know in our comments section.

Learn with SMK through Sept 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

Sept SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Techical Labs: LinkedIn Pages, Ads, Campaign Manager, Pixel Tracking, & More on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

YouTube Marketing: Organic & Paid Video Mastery on Thursdays from 10 am – 12 pm AEST

  • Module One: 2022 YouTube Marketing Trends, Opportunities & Challenges
  • Module Two: YouTube Channel Optimisation, Analytics & Video Engagement
  • Module Three: Understanding YouTube Video’s Algorithm & Content Marketing
  • Module Four: YouTube Video Ad Campaigns & Influencer Marketing

LinkedIn & B2B Social Media Marketing on Fridays from 11 am – 1 pm AEST

  • Module 1: 2022 LinkedIn & B2B Social Media Marketing Opportunities
  • Module 2: LinkedIn Content Marketing, Engagement & Brand Building
  • Module 3: Thought-Leadership, Employee Advocacy & Personal Branding
  • Module 4: Creating High-Performing LinkedIn Ads Campaigns

 

Leave a Comment