Google is offering inside guidance on how to manage app development, when you don’t have the capability or capacity in your own organisation.
Definitely not DIY
A new series of articles—written by Google’s Developer Relations expert Rupert Whitehead—outlines how to effectively outsource development tasks.
Whitehead says you need to know a few basics to get the best from your outsourcing.
For example, knowing how to interpret Google Analytics will help everyone involved.
Platforms: go both
Whitehead also says it’s important to know the capabilities of platforms, ‘so you’re aware of the features you can build into your app’.
Google leans towards platform-agnostic development. Despite their interest in Android, they note the benefits of being on both Apple and Android products.
The recommendation is to look for a developer that uses Google’s own Flutter software developer's kit, which, (they say), makes ‘high-quality native interfaces on iOS and Android’.
Pick a partner
When you’re ready to select a developer, they reckon many successful projects insist their agency adhere to:
· Android design guidelines
· App quality guidelines
· Material Design principles.
Of course, there are plenty of other things to look for. For the full run-down, read Whitehead’s series on Google Play’s Medium.
Have you had good or bad experiences when outsourcing technical tasks? Tell us your story.
Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.