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MailChimp gets a makeover

Aside from having a great logo, MailChimp is also one of the most popular email clients on the planet. 

From this week MailChimp is rolling out a series of updates that makes creating and measuring campaigns easier.  

Responsive design

A responsive design is now available to all users. The new look has been optimised for tablets, so dragging and dropping replaces click and point. 

Simplified profiles

Navigation and subscriber profiles have also been simplified. Now account notifications are displayed in the navigation pane, meaning more relevant information in one place. 

The profiles have also been simplified on MailChimp's iOS app, meaning users can search for subscriber details, campaigns and reports from anywhere in the app.

Menus can be collapsed or expanded to hide or reveal relevant information. 

Comments inside the editor

Creating an eNewsletter is often a collaborative effort, and MailChimp now lets users insert comments and exchange feedback in real time within the email editor.

To learn more visit blog.mailchimp.com.

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SMK Editor

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