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Three Social Scheduling Services

Another day, another hot new social network. It can be hard keeping up with the Snapchats and Meerkats of the world, let along creating and scheduling content across multiple platforms.

Thankfully easing the headache for the savvy digital marketer are a range of scheduling services. Here are three of our favourites.

1. Hootsuite

Hootsuite is a robust social scheduling service that lets you manage your content across 35 networks including Facebook, Twitter, Instagram, YouTube and LinkedIn. 

But is also does so much more: there are analytics (courtesy of a recent partnership with Brandwatch), team sharing and a range of apps that gives you a clear overview of your social activity. 

2. Buffer

Buffer started out as a fairly basic vehicle to schedule tweets. These days it's evolved into a sophisticated social management tool for individuals, brands and big business. 

In addition to one of the best analytics features in the game, Buffer is also a prolific publisher and frequently shares its data-based findings via the Buffer Open blog

Need for convincing? Buffer now offers Pinterest integration.

3. Social Flow

Social Flow takes a different approach to management for brands, publishers and agencies.

In addition to all the expected bells and whistles, the service observes real-time conversations to predict the peak times for publishing content. 

Social Flow also analyses social signals to optimise where your marketing dollars are best spent.

It seems to be working with Social Flow counting Mashable, The Economist and National Geographic among its clients.

Have we missed any? Let us know your favourite scheduling services in the comments field.
 

Learn with SMK W/C 4th July 2022

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SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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