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DIGITAL MARKETING NEWS

WhatsApp woos Apple army, now encrypts for iCloud

WhatsApp has amped up security for its cloud-based backup service, shutting the door on potentially vulnerable communications.

WhatsApp locks down

Third party code-cracking service, Oxygen Forensics, recently boasted of their ability to gain access to iCloud accounts via SIM cards matching WhatsApp’s verification code generator.

WhatsApp has now made public that they quietly corrected the security risk in late 2016, making the recent announcement to quell Oxygen Forensics’ claim.

All iCloud backups of WhatsApp conversations are encrypted and stored via iCloud and only accessible via court subpoena.

FBI confirms encryption

Some may recall the FBI’s efforts last year to force Apple to lessen security measures for investigators trying to search locked iPhones, prompting a large debate over end-to-end encryptions.

WhatsApp has been firm in their policy to not provide user data. The only sure-fire solution is to simply not backup conversations at all which may inconvenience some users.

With sensitive discussions regarding user privacy as relevant as ever, the debate does not seem to be going away any time soon.

Do you feel that government should have access to user data? Let us know your thoughts in the Comments.

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

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Not to mention a shoulder to cry on, occasionally

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

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