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DIGITAL MARKETING NEWS

YouTube new design – a deal breaker?

Batten down the hatches: YouTube is testing a new design interface.

Less is more

The new design features a paired-back look with an emphasis on simplicity, intuition, and, according to a YouTube blog post, beauty.

The design is consistent across Google platforms, including the YouTube app. There’s a Dark Theme intended to reduce glare.

If it ain’t broke

The update is the largest for YouTube in years. While the platform has constantly evolved and updated, this has generally involved cramming more stuff into the screen.

The move comes as YouTube tries to improve the user viewing experience, which includes the planned removal of pop-up boxes in the coming months.

You can check out the new look at youtube.com/new. And if it’s not your cup of tea, just click “Restore Classic YouTube”.

What do you think of YouTube’s new design? Let us know in the Comments.

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