[SMK] AI & Digital Marketing Capability Transformation

AI & DIGITAL MARKETING NEWS

Christchurch thinks Big for Aussie tourists

Mayor of Christchurch Bob Parker fronts an online campaign designed to bring Australian tourists back to the city. ....

27/09/2012

Kellogg's launches a pop up shop in London where customers trade products for tweets. ....

The Facebook Advertising Spend Calculator from Syncapse helps marketers set their advertising budgets. ....

Facebook is linking traditional online advertising to its own platform in a move that will make marketing more centralised. ....

Socialomate, a new tool aimed at marketers, enables users to cut down the time spent sending direct messages on Twitter. ....

A new social service that allows merchants to give customers free WiFi when they connect with businesses via Facebook or Twitter logins. ....

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Smiggle's recently launched 'Colour Crews Master Key' campaign for tweens finds success on Facebook. ....

Google still dominates search

21/09/2012 SMK Editor

The latest stats show Google leads the race the for search on desktop and mobile by a country mile. ....

Facebook is now charging marketing for running Offers. ....

Technology surrounds us every day, and even though it is constantly evolving, norms are established faster than ever before. ....

We look at how brands can use Twitter's new features to connect. ....

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A new report by the National Australia Bank reveals Australians are spending record amounts online. ....