Google Podcast Manager’s Improved Listener Insights

12/11/2020 SMK Editor

Google Launches Podcast Manager Google has announced a feature that should interest podcasters, publishers and content producers. It’s called Google Podcast Manager. The Google Podcast Manager dashboard now allows creators to see h ....

Instagram Live's New Four-Hour Broadcasts & Badges

10/11/2020 SMK Editor

Instagram Ups The Ante As Live-Streaming Booms  Instagram has announced a series of changes to Instagram Live, aimed at both brands and influencers alike, impacting production, editing and amplification. The headline change is expan ....

Microsoft Launches Smart Google Analytics Challenger

08/11/2020 SMK Editor

Free Web UX Tool Offers Visual Heatmaps, Session Playbacks & More Microsoft has announced the launch of a free-to-use behavioural analytics tool called Microsoft Clarity. Clarity, as the name suggests, is designed to help users go do ....

Pinterest’s Latest Ecommerce Bonanza

05/11/2020 SMK Editor

New Tools To Curate, Feature & Measure eCommerce Offering Pinterest has announced five new updates aimed at helping businesses create a storefront, sell their products and better understand results. And, it’s not just Woolies a ....

WhatsApp Expands Business Features

02/11/2020 SMK Editor

Business Is Booming For WhatsApp Business WhatsApp launched its Business app in 2018. The Business app, which is free, is designed to help businesses connect with their customers and establish an official presence on a platform that&rsq ....

Instagram Expands IGTV Ads & Live Video Fan Badges

01/11/2020 SMK Editor

New Instagram Features For Marketers & Creators  Instagram is casting itself as the hero their army of influencers never knew they needed with two key announcements. The platform has announced a double whammy of measures that wi ....

TikTok Launches Shopify Social Commerce Partnership

30/10/2020 SMK Editor

TikTok Channel Launch On Shopify Opens Door To Easy Ads & Sales  TikTok has expanded its social commerce offering through a new partnership with Shopify, now making it easier for Shopify’s massive base of merchants to reach a youn ....

LinkedIn Upgrades Events With New Organic & Ad Features

27/10/2020 SMK Editor

Corporate Events Get Significant Boost On LinkedIn LinkedIn has been tinkering with their Events offering all year. Have they finally struck gold? In March they launched their beta version of Events, which required a lot of improvement ( ....

Facebook & Instagram Holiday Shopping Upgrade

25/10/2020 SMK Editor

Facebook Fires Up Shopping Custom Audiences & Product Tags  In a timely boost for marketers and eCommerce brands across the world, Facebook has introduced a host of new tools to help businesses make the most of the Christmas rush. ....

Meet The NEW Google Analytics

20/10/2020 SMK Editor

GA4 Upgrades Machine Learning, Integrations & Privacy Google Analytics has just released its most significant update in aeons. This update, terme ....

Instagram Announces Influencer Crackdown

18/10/2020 SMK Editor

UK Watchdog Prompts Instagram To Act On Promo Non-Disclosure  Instagram has announced an influencer crackdown. The social media giant is going to do more to catch those who fail to disclose when they’re being paid to promote p ....