[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Facebook’s Live 360 gets upgrade and new features

Facebook is launching Live 360 Ready Program along with a myriad of additional features to Pages and Profiles section.

Get with the Program

Live 360 Ready Program is an assortment of third-party 360 cameras and software, approved by Facebook, that allows for Live 360 content.

At present, Live 360 Ready Program supports 11 cameras and 7 software developments that offer a gambit of options, from simple solutions to more elaborate productions.

The future is sharp and shiny

Live 360 is now supporting 4K resolution and 4K VR for live streams, which is a natural progression when it comes to HD viewing and current trends. The new upgrades will also be entirely Oculus compatible.

A few other features of note are the addition of a donate button and Schedule Live. Verified pages will enable more crowd funding opportunities while Schedule Live will allow creators to spread the word on upcoming live broadcasts.

Soon, Live 360 will also allow replays of past live events along with stabilisation tools to correct for any shaky captures during the initial feed.

Do you use Live 360? Do these new additions and third party supports get you enthused? Let us know in our comments section.

Learn with SMK through April

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

April's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment