[SMK] Social Media Knowledge

Menu

DIGITAL MARKETING NEWS

Instagram adds new flair to Direct Messenger

Instagram has added the ability to include coloured backgrounds and selfies within direct messaging conversations.

Put a little style in the convo

Instagram’s new direct messaging features are available to Android users with iOS following soon. In the resulting popularity of Facebook Canvas, the addition of backgrounds comes as little shock.

The addition of visual backdrops is yet another step in the filter and style arms-race between Snapchat and Instagram.

Selfies are simply another form of stylising instant messaging conversations, which we’ve already seen with Messenger and its competition.

Coming soon to all users

At present, the new updates are only available to Android users with the version 14 update, but teams are already working to bring the features to iOS devices.

Adding quick backdrops and tapping the camera to integrate a quick selfie relies on efficient stylising in order to deliver the sort of flair users are looking for.

Where the style battle between Snapchat and Instagram will go next is anyone’s guess.

Are you excited for the new additions to Instagram messenger? Why or why not? Let us know your opinion in our comment section below.

Learn with SMK through July

Start your SMK: Digital Excellence 7-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

Picture of SMK Editor

SMK Editor

July's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Meta Business Suite on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics 4, Data Analysis & Evaluation Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module Three: Analytics campaign tracking and report analysis
  • Module Four: GA4 report round-up, conversion attribution & visualisation

Influencer Marketing Masterclass: Organic, Paid & Commerce on Fridays from 10 am – 12 pm AEST

  • Module 1: 2024 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce

Leave a Comment

RECOMMENDED FOR YOU